Commercial Architecture Services

Stop leaving revenue on the table.

Three engagements. Each one builds the commercial infrastructure: partnerships, channels, and the AI-powered revenue systems most operators can't access alone.

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15+
Years building revenue infrastructure at Disney and Amazon
6.8×
Exit multiple on a $6M founder-owned company post-commercialization
$1.8M
New ARR in 9 months for a $4M B2B services company
Tier 1

The Commercial Audit

A structured diagnostic of your revenue gaps: where your partnerships, channels, and go-to-market are leaving money on the table.

$2,000
One-time · Delivered in 3–5 days
  • Partnership and channel gap analysis
  • Commercialization readiness assessment
  • Top 3–5 highest-ROI revenue moves, ranked
  • Written roadmap with implementation order
  • 90-minute debrief to walk through findings
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Tier 3

The Embedded Architect

Lynn in your corner every month: opening doors, negotiating deals, and building the AI-powered commercial infrastructure your competitors can't replicate.

$10,000/mo
Month-to-month after 3-month minimum
  • Active partnership development and deal negotiation
  • Direct access to Lynn's network and relationships
  • 2 new AI revenue systems shipped per month
  • Monthly performance reviews with revenue attribution
  • Unlimited advisory access, 48-hour response SLA
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Frequently Asked

Short answers. No fluff.

How fast can we start?

Discovery calls book within 7 days. Diagnostic delivery: 3–5 business days from kickoff. Full Architecture engagements start within 2 weeks.

Do you work with any industry?

B2B services, professional services, and venture-backed operators. Best fit: a clear pipeline AI can compress.

What if I don't know which tier I need?

Book the discovery call. If a tier doesn't fit, we'll say so and either scope something custom or tell you to wait.

Do you offer refunds?

Revenue Diagnostic: non-refundable once delivered. Revenue Architecture: satisfaction milestone at end of week 1, remainder refundable if scope is off. Embedded Architect: month-to-month after the 3-month minimum.

How does your network actually translate into deals?

Fifteen years at Disney and Amazon means access to operators, channel leads, and platform partners most growth-stage businesses can't reach cold. Engagements include warm introductions to relevant partners, structured pitch frameworks, and joint deal review. AI tooling (Claude, n8n, HubSpot, Apollo, custom Python/Node) shows up to scale the work, not replace the relationships.

Who Books Which Tier

Five operators. Three engagements.

Growth-stage operator
$3M–$30M revenue
Revenue has plateaued. They've maxed out what their current channels and network can produce. They need access to a commercial playbook they've never had.
Commercial Audit
Founder preparing for exit
12–24 months out
Multiple is low because the business looks founder-dependent. Commercial architecture makes it acquirable at a premium. The $6M to 6.8× story.
Revenue Architecture
PE-backed portco operator
Post-close, growth mandate
Board wants revenue growth but the operator doesn't have enterprise-level commercial experience. They need the institutional playbook at their scale.
Enterprise →
Corp exec launching a venture
Transitioning from W-2
Has the brand idea and the credibility. Doesn't know how to commercialize it or build the channels. The REV Global crossover audience.
Revenue Architecture
Consumer brand at inflection
Proven product, no distribution
Needs retail, wholesale, or platform partnerships to scale. The Disney and Amazon channel experience is directly relevant and rare to find.
Commercial Audit
Case Studies

Results, Not Promises.

Revenue & AI Automation

From Manual Pipeline to AI-Powered Revenue Engine

A $4M services company in the B2B professional services space was running a fully manual sales operation: spreadsheets, inconsistent follow-up, and a team spending 60% of their time on administrative work instead of selling.

The Work

Lynn mapped the full revenue cycle and deployed an AI-powered SDR system that automated prospecting, personalized outreach at scale, and maintained deal follow-up with zero human overhead. A revenue intelligence layer was layered on top to score leads, flag stalled deals, and surface upsell opportunities in real time.

Pipeline Volume
40% Reduction in Sales Cycle
$1.8M New ARR in 9 Months
Digital Transformation & Exit Value

Modernizing a Legacy Business for a Premium Exit Multiple

A founder-owned company with $6M in revenue had strong fundamentals but an outdated tech stack, inconsistent data, and no visibility into unit economics, making it difficult to attract institutional buyers at the multiples the business deserved.

The Work

Lynn led a full digital transformation engagement: standardized reporting infrastructure, integrated AI-driven forecasting tools, eliminated redundant systems reducing SaaS spend by 35%, and built an operations dashboard that gave buyers instant clarity into business performance. The company's story became undeniable in a buyer's diligence process.

35% Reduction in Operating Costs
2.4× EBITDA Improvement
6.8× Exit Multiple Achieved
Ready to Ship Revenue?

Pick a tier. Book a call.
Ship revenue.

Every engagement starts with a discovery call. Bring your pipeline, your stack, your numbers. Leave with a clear next move.

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